Arete Homes is the first integrated residential township of Ponneri, North Chennai. We were entrusted with the most important document for a real estate brand - its brochure.
The brand wanted to highlight the modern living experience that one can witness at Arete Homes. With a focus on the beauty of visual aids, we leveraged the luxury of the place and centered all our communication around the meaning of the brand name ‘Arete’ i.e. a place of excellence, purity and happiness.
3D floor plans that we created for Arete Homes were incorporated in a lot of their pitch presentations, marketing materials and communication essentials. They were also used to generate more enquiries and visitors.