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Designed to celebrate individuality.

Blue Orange, designed by B&F is a creative experiment in exploring branding and packaging for the makeup industry. The idea behind BO was to curate a product range with an edgy design treatment.

The brand right from logo to packaging is designed to depict boldness, pop culture, and individuality.

Designed for one, made for all

As an agency, we believe in being expressive and vocal, keeping the persona intact – we carefully designed our motifs with a tactical content placement for each product.

Made to highlight feminine elements in
a pop-edge-bold design

No makeup is worth it
if leaves a mess behind.