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Plastivision

Plastivision India is one of the largest plastic exhibitions of India that brings together all plastic industry aspirants under one roof. The trade show provides the perfect platform for plastic industry players like manufacturers, dealers, buyers, and end-users to network and upscale their plastic businesses.

They reached out to B&F to be their creative advertising agency and marketing consultants to:

  • Refurbish their entire branding
  • Create an effective communication using all available media - print, web, videos, sales tool, digital media, etc.
  • Logo and Mascot design
  • Website, Mobile App & Social media
  • Promotional & Invite videos
  • Brochure & Coffee-table book
  • Stationery
  • Magazine & newspaper ad
  • Sales presentation
  • Bus wraps & Hoarding design

Brand building for the most influential plastic tradeshow in India

Plastivision reached out to B&F to design their 360-degree branding & marketing communication for their pan India exhibition. We started off by redesigning their logo and face lifting their visual theme. We used bright colours and bold typography to communicate the impact and importance of the brand.

This fresh and refurbished design theme was then adapted across communication channels, giving a cohesive visual identity to the brand and campaign.

Results

The comprehensive services offered by us unified their communication, made it cohesive and the most important part – added to their business turnover and hopefully, their bottom line.

  • 50% rise in visitors
  • 50% rise in visitors
  • 38% rise in domestic exhibitor
  • 30% rise revenue generated